+961 3 004 939 (Technical)
+961 70 991 992 (General & Meetings)
Mon. - Fri. 09:00 - 18:00

The Full Site Audit

One run, 25 steps, every tool in the platform pointed at a single domain — and a report at the end that tells you what to fix first.

All 25 steps

Run in order, one at a time, with a progress bar that reflects real work rather than a spinning animation. Leave the page and it pauses; come back and it picks up where it stopped.

Technical

12 steps
  1. Crawl the site and map what is reachable
  2. Meta tags, titles and descriptions
  3. HTTP headers and security posture
  4. Redirect chains and loops
  5. Robots.txt rules and what they block
  6. Sitemaps, coverage and errors
  7. Structured data and schema validity
  8. GEO and AEO readiness — AI search and answer boxes
  9. Hreflang and international setup
  10. Internal and outbound broken links
  11. Crawler-grade on-page scoring
  12. Whether your pages are actually indexed

Visibility

5 steps
  1. Domain overview and estimated traffic
  2. Pricing tier decided from measured traffic
  3. Every keyword the domain ranks for
  4. The pages carrying those rankings
  5. Search intent behind the ranking terms

Competition

2 steps
  1. Who genuinely competes with you organically
  2. The content gap between you and them

Backlinks

3 steps
  1. Backlink totals and quality signals
  2. Referring domains with spam scores
  3. Anchor text distribution

Actions

3 steps
  1. Search Console opportunities worth chasing
  2. Add the best keywords to tracking — only if you ask
  3. Score, prioritise and settle the price
No step can kill the run. If a credential is missing or a host is down, that step is recorded as failed and the pipeline carries on. You always get a report, and the report tells you honestly which parts of it are incomplete — rather than showing you an empty table and letting you assume there was nothing to find.

What lands at the end

A score from 0 to 100

With the deduction for every issue shown, and each severity capped so one noisy category cannot drag the whole score to zero. It is a number you can explain to a client rather than one you have to defend.

Findings that name names

Every finding carries the actual URLs it applies to. Not "some pages are missing meta descriptions" — these pages, with the count if there are more than the list shows.

A Markdown export for developers

Download the whole report as Markdown, with code-fixable issues separated from strategy work. Hand it to a developer or paste it into a coding assistant and the technical fixes are actionable straight away.

Keywords, already tracking

The audit finds what you rank for and imports the best of it into tracking, with the current position and a dated history entry — so the charts are populated from day one instead of starting empty.

Six tabs of detail

Visibility, Keywords, Competition, Backlinks, Technical and Imported. Each one is the full working, not a summary — and each says plainly if its step could not complete.

Saved permanently

Every run is stored and re-viewable forever at no further cost. Re-run the same domain in three months and you have a genuine before and after.

One vocabulary across unrelated tools

A broken canonical tag and a toxic backlink profile come from completely different systems. The audit expresses both in the same four-part shape, which is what makes it possible to rank them against each other and tell you what genuinely matters most.

Severity Means Example
Critical Actively costing you rankings or traffic right now A page Google has not indexed cannot rank at all
Warning Holding you back, worth fixing this sprint Redirect chains adding hops between a link and its target
Notice Not urgent, but tidy it up when you are nearby Missing lastmod dates in the sitemap
Good Checked and healthy — recorded so you know it was looked at HSTS present, valid schema, no broken outbound links
"Good" findings are not padding. An audit that only lists problems leaves you unable to tell the difference between "we checked and it is fine" and "we never looked". We record both.

Priced by the size of the site

A five-page brochure site and a hundred-thousand-URL store are not the same amount of work, so they are not the same price. The audit measures your actual organic traffic partway through the run and settles on a tier.

Tier Monthly organic traffic Credits
Small Under 1,000 100
Growing 1,000+ 200
Established 10,000+ 300
Large 100,000+ 400
Enterprise 1,000,000+ 500
One price, not price-plus-extras. The audit makes a lot of paid lookups along the way. Those are not billed on top — at the end the run charges only the difference between the tier price and what it already spent, so an audit costs exactly one tier price and never a credit more. Because the price cannot be known until the site has been measured, the launch screen reserves the 500-credit ceiling and releases the rest.

In plan terms, that means roughly:

  • Studio — ~8 site audits / mo, alongside tracking 250 keywords.
  • Agency — ~30 site audits / mo, alongside tracking 1,000 keywords.
  • Network — ~80 site audits / mo, alongside tracking 3,000 keywords.

Why the progress bar is real

Most "audit" tools show you an animated bar while a single long request runs in the background, then time out on anything substantial.

This one executes as one short request per step. Each step reports back the moment it finishes, so the bar moves because work completed — not because an animation is playing. It also means the run cannot hit a server timeout, no matter how large the site.

And because progress is saved after every step, closing the tab pauses the audit rather than losing it.

Audit progress

Want us to run one for you first?

Send us a domain and we will run the full audit and walk you through what it found, before you sign up for anything. It costs you nothing and takes about a day.

SEO site audit questions

What an audit is, what a good score looks like, and how often to run one.

What is an SEO site audit?

An SEO site audit is a systematic check of everything that determines whether a site can rank: whether search engines can crawl and index it, whether its pages are built correctly, what it already ranks for, who it competes with, and what its backlink profile looks like. A good audit ends with a prioritised list of specific fixes, not a score on its own.

What is a good SEO audit score?

Above 80 is healthy, 60 to 80 means real issues worth scheduling, and below 60 usually means something structural is holding the whole site back. Treat any score as a summary rather than a target though — one critical indexation problem matters more than twenty cosmetic warnings, even when the number looks the same.

How often should you run a site audit?

Once a quarter for a stable site, and after any significant change — a redesign, a migration, a platform switch or a large content release. Those are the moments technical problems get introduced, and the moments a comparison against your previous audit is most useful.

What is the difference between a free SEO checker and a full audit?

A free checker analyses one page; a full audit analyses a site. That difference matters because most serious SEO problems are site-level: pages Google never indexed, two pages competing for the same term, a toxic backlink profile, or content gaps against your competitors. None of those are visible from reading a single page's HTML.

How long does an SEO audit take?

An automated audit takes minutes to run. Acting on it takes longer: technical fixes typically land within two to four weeks, and their effect on rankings appears over the following one to three months. The audit is the cheap part; the scheduling of the work is what decides the outcome.
WhatsApp